Valio USA is jumping into the alternative yogurt fray with a new line of oat yogurts making their U.S. debut. The yogurts garnered top scores for flavor, texture and aroma versus leading U.S. oat milk yogurt brands in a March 2021 consumer taste test conducted in Northern California by Curion, a consumer products testing firm.
Finlandia Cheese is changing its name to Valio USA. The new name will facilitate the company’s expansion into new, innovative categories like plant-based products, and provide a closer connection between the subsidiary and its parent company in corporate branding and messaging. Due to its strong recognition among consumers, Finlandia will remain the brand name for Valio USA’s cheese and butter line.
