National brands generated a 17% higher "fair price" perception versus store brands across the Fresh categories studied, reinforcing the role brands play in driving confidence and perceived value.
Third edition of the Power of Frozen in Retail found frozen food sales reached $74 billion last year.
October 25, 2023
New research finds that frozen foods maintain their relevance to grocery shoppers and offer a suite of valuable benefits that meet their mealtime needs.
A new nationwide study of consumers indicates that young shoppers increasingly demonstrate loyalty to the stores they use for household grocery purchases.
Who’s the better toy and friend for Andy? Woody or Buzz? Cowboy or space ranger? That critical question started the plot of Pixar Animation’s “Toy Story” in 1995.