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New Retail Products

UK Frozen Snacking Brand Pukpip Expands Retail Presence

Frozen bananas

Pukpip’s freshly frozen Milk Chocolate and White Chocolate Dipped Bananas will be available to buy in multipacks of three at Ocado Retail, with a suggested price of £3 per box. Courtesy Pukpip.

April 19, 2024

Pukpip’s freshly frozen Milk Chocolate and White Chocolate Dipped Bananas will be available to buy in multipacks of three at Ocado Retail, with a suggested price of £3 per box. 

Pukpip first launched in 2023, with its sights set on disrupting the ice cream category and snacking market by tapping into the rise of permissible indulgence and frozen snacking with indulgent frozen fruit.  Pukpip upcycles perfectly imperfect bananas that are rejected from export due to small imperfections on their skin, because they’re the wrong shape or size or simply because there are too many on a bunch, and transforms them into real fruit snacks with a chocolate twist. 

“We know consumers are increasingly health conscious and actively looking for ways to get more fruit into their diet, and snack better, but with the demands of modern life, it’s not easy to always eat well and enjoy great taste, in fun and convenient way,” said Zara Godfrey, founder and managing director at Pukpip. “We couldn’t be more excited to be making Ocado Retail our first major grocery home, as we seek to give consumers the best of both worlds; real fruit, that's real indulgent so consumers can feel good about treating themselves and their families.”

 

About Pukpip
 
Pukpip is on a mission to help consumers eat more fruit in fun, delicious and convenient ways. Bringing the best of both worlds; real fruit, that’s real indulgent. The Pukpip name is formed from Pukka (good, happy, genuine) and Pip (from the pips and seeds in the fruit) bringing these names together to create the fun and playful name; Pukpip, which pops as you say it!

 

 

 

 

KEYWORDS: frozen fruit frozen novelties frozen snacks

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