Yasso has released its newest flavor, Birthday Cake, as they celebrate their 10-year anniversary since launching on grocery shelves in 2011. The new Birthday Cake bar joins Yasso as their 12th core bar flavor. Filled with rainbow sprinkles and chunks of cake dough for a fun and delicious treat, the offering also meets Yasso’s nutritional standards with only 90 calories per bar, 5 grams of protein and no artificial ingredients. Additionally, in honor of the launch, Yasso is making a $10,000 donation to the The Birthday Party Project which will provide birthday gifts to over 300 children experiencing homelessness.

Unilever's Breyers, Magnum, and Talenti frozen dessert brands are bringing back fan favorite fall flavors to the freezercase this autumn. The lineup includes ice cream, gelato, and non-dairy novelties.

GoodPop Frozen Pops debuts its latest flavor, Mango Chile, in packs of four, and join GoodPop's collection of plant-based pop flavors, such as Dreamy Orange Push Pops, Cold Brew Latte and Strawberry Shortcake. The pops are USDA certified organic, dairy and gluten free and made without HFCs, GMOs, refined sugars, or sugar alcohol sweeteners. 

Killer Creamery, the maker of healthy, no added sugar desserts, is rolling out Killer Sammies, a first-of-its-kind zero-sugar ice cream sandwich in the novelty category.

Heritage Cannabis announced the launch of RADsicles, a new and innovative edible freezie. RADsicles are a disruptor in the edibles category, offered by the ever-popular RAD brand in four nostalgic flavors – Blue Raspberry, Cherry, Cream Soda, and Grape. RADsicles will be available soon to purchase at provincial boards and retailers, with the first shipment to the Ontario Cannabis Store already complete.

GoodPop Frozen Pops has hired Rahul Shah as president and chief operating officer. In this newly created role, Shah will oversee all departments, including daily operations of the business, as the brand tracks to double its business in 2022. He brings extensive experience in corporate strategy, breakthrough digital marketing and operational transformation. As part of the executive leadership team, Shah will work alongside GoodPop founder and CEO, Daniel Goetz.

As temperatures rise, better-for-you frozen treat brand Halo Top releases a freezer-full of decadent desserts to kick off summer, including brand new Fudge Pops and two new flavors of the light ice cream pints fans know and love: Chocolate Caramel Brownie and Vanilla Caramel Milkshake.

Cascade Glacier is bringing the flavors of popular childhood candies to life in a delicious new dairy-free sorbet called Sour Splash. Green apple, watermelon and lemon meld for the perfect blend of sweet and tart, reminiscent of childhood treats like Jolly Ranchers and Starburst. The bright colors will stand out in any scoop shop case and capture the attention of kids and adults alike.

Yasso Frozen Greek Yogurt, the world's first frozen Greek yogurt bar and the #5 novelty brand announces the launch of its Creamy Guarantee Initiative. If consumers do not find Yasso’s frozen Greek yogurt bars to be the most mind-meltingly delicious, ridiculously creamy frozen Greek yogurt they’ve ever tried, the company will refund the purchase. 

Milk Cult, a Washington D.C.-based ice cream company, is launching four hand-crafted, made from scratch ice cream novelties at Whole Foods. Over the last decade, Milk Cult has created more than 100 ice cream flavors with locally sourced dairy from Maryland and Pennsylvania, with four of its best creations including two vegan options for national wholesale.