Refrigerated Frozen Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Refrigerated Frozen Foods logo
  • NEWS
  • PRODUCTS
  • COLD STORAGE
    • Cold Storage Trends
    • Farm to Frozen
    • Supply Chain & Logistics
  • PACKAGING
  • TOPICS
    • Food Safety
    • Product Development & Manufacturing
    • Sustainable Solutions for Cold Foods
  • MEDIA HUB
    • Play Our Word Game
    • Podcasts
    • Videos
    • Polls
    • Webinars
  • DIRECTORIES
    • Cold Storage Construction Guide
    • Warehouse Guide
    • Food Master
  • MORE
    • Cold Chain Perspectives
    • Case Studies
    • C-Suite Q&A
    • Top 150 Processors
    • Awards >
      • Best New Retail Products
      • Cold Storage Facility of the Year
      • Processor of the Year
    • Directory of Associations
    • R&FF Store
    • Calendar of Events
    • FA&M Conference & Expo
  • EMAG
    • eMagazine
    • Archive Issues
    • Contact
    • Advertise
  • SIGN UP!
New Retail Products

Uncrustables Debuts Higher Protein PB&J

Uncrustables higher protein
Smucker's

Uncrustables higher protein sandwiches are individually wrapped and ready to enjoy straight from the freezer – no prep required.

October 11, 2025

Uncrustables Sandwiches, the beloved brand known for its iconic frozen sandwiches, released two groundbreaking products: Higher Protein PB&Js, Uncrustables Bright-Eyed Berry Sandwich and Uncrustables Up & Apple Sandwich. 

Designed to meet the needs of busy mornings, these new flavors deliver 12 grams of protein per sandwich, making it the highest protein offering in the Uncrustables portfolio and across widely distributed PB&Js. In addition to the protein boost, these new offerings feature more fiber and whole grains, supporting a more balanced start to the day without compromising on taste or convenience.

Crafted for flavor and quick, no-fuss mornings, these frozen sandwiches are a perfect fit for those seeking a protein-packed start to their day. Whether you're heading to school, work, or the gym, Uncrustables higher protein PB&Js are your go-to snack for morning momentum.

"We're redefining what it means to be a morning person by helping consumers start their days in a more delicious and convenient way," said Chris Achenbach, marketing director at The J.M. Smucker Co. "As traditional breakfasts give way to whatever you can grab, sip, or snack on first, Uncrustables is ready for them. This launch is about delivering real satisfaction. In the midst of morning chaos – where time is short and routines are unpredictable – Uncrustables steps in with unmatched flavor and function."

Uncrustables higher protein sandwiches are individually wrapped and ready to enjoy straight from the freezer – no prep required. Each sandwich features creamy, craveable peanut butter paired with fruit-forward jams or jelly, delivering 12 grams of protein in a satisfying, flavor-packed bite.  All products feature Unbeatably Soft Bread, Baked Fresh in the USA, with no high-fructose corn syrup, artificial sweeteners, or colors.

The new Uncrustables Sandwiches will be available nationwide at Kroger, Walmart and Target, with an 8-count box retailing for $10.46. 

About The J. M. Smucker Co.   
At The J.M. Smucker Co., it is our privilege to make food people and pets love by offering a diverse family of brands available across North America. We are proud to lead in the coffee, peanut butter, fruit spreads, frozen handheld, sweet baked goods, dog snacks and cat food categories by offering brands consumers trust for themselves and their families each day including Folgers, Dunkin', Café Bustelo, Jif, Uncrustables, Smucker's, Hostess, Milk-Bone and Meow Mix. Through our unwavering commitment to producing high quality products, operating responsibly and ethically and delivering on our Purpose, we will continue to grow our business while making a positive impact on society. 

KEYWORDS: convenience foods frozen breakfast frozen snacks handheld foods J.M. Smucker RTE foods Smucker's Uncrustables

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Best New Retail Products of 2026 badge with grocery store refrigerators in the background.

    Top of the Freezer: R&FF’s Best New Retail Products

    From BFY proteins to globally inspired treats, these...
    Cold Foods Industry News
    By: Kelley Rodriguez
  • Pasco Exterior

    Reser’s Fine Foods: From Farmhouse Kitchen to ‘Good Times’ Everywhere

    A home-based potato salad company started 75 years ago...
    Cold Foods Industry News
    By: Kelley Rodriguez
  • FromtheColdCorner-Anchor_1170x658.jpg

    EPR, Plastic Packaging for Cold Foods & More

    As consumer and regulatory pressure put plastic in the...
    Cold Foods Packaging
    By: Kelley Rodriguez
Manage My Account
  • eMagazine
  • What’s Hot in Cold Newsletter
  • Manage My Preferences
  • Online Registration
  • Customer Service

More Videos

Popular Stories

1170x658 of Cold Storage Podcast with Jennifer Jewers Bowlin and Craig Handy

ASRS, AI & Adaptability: What's Shaping the Future of Cold Storage

Containerized Cold Rooms outside.

Containerized Cold Rooms Gain Traction as Flexible Cold Storage Demand Grows

A male butcher is moving sausages on a pallet jack in a food processing plant.

Designing Sausage Processing Facilities for Safety, Flow & Efficiency

2026 Processor of the Year

 

Does your facility lead the industry? Nominate your cold storage facility today!

Events

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Water Activity in Foods: Fundamentals and Applications, 2nd Edition

Water Activity in Foods: Fundamentals and Applications, 2nd Edition

See More Products
New Retail Products

Explore the newest flavors, textures, and innovations in the frozen food aisle!


SEE WHAT'S NEW!
Play Refrigerated & Frozen Foods’ Cool Word of the Week! There's a new word every Wednesday.

Related Articles

  • mcconnells

    McConnell’s Fine Ice Creams Debuts LTO PB&J Ice Cream Pint

    See More
  • CM PB&J Duo Pour Shot_16x9.png

    Coffee mate Debuts PB&J ‘Duo’ Coffee Creamer Ahead of Duo Flavors Launch

    See More
  • JAMS coming to Target.

    Jams PB&J Coming to Target Freezer Aisles

    See More

Related Products

See More Products
  • 1118768310.jpg

    Water Activity in Foods: Fundamentals and Applications, 2nd Edition

  • 1119700825.jpg

    Use of Hydrocolloids to Control Food Appearance, Flavor, Texture, and Nutrition

  • Methods_food_products-2nd-Ed-Cover-415x600.jpg

    Methods for Developing New Food Products, Expanded Second Edition

See More Products

Related Directories

  • K & J Trucking

×

Elevate your expertise in refrigerated and frozen foods with unparalleled insights and connections.

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Service
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBLITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing