International Delight, a division of Broomfield, Colo.-based WhiteWave Foods, launched a pour-over-ice, ready-to-serve line of iced coffee.
Brewed with 100% premium Arabica coffee, this iced coffee lineup is said to be the first of its kind to combine coffee, real milk and cream in a ready-to-serve half-gallon container.
"Coffeehouses have made iced coffee a popular drink that most people haven't been able to master at home," says Niranjan Krishnaiah, associate director of retail marketing innovation. "The new International Delight iced coffee line is filling a real consumer need by removing the guesswork and the frustration."
Each 1.89 liter maintains a suggested retail price of $3.99. The line is available nationwide in Mocha, Vanilla and Original flavors.