Klondike Cheese Co., Monroe, Wis., refreshed the packaging for its Odyssey brand feta cheese.
Milwaukee, Wis.-based STIR Advertising & Integrated Messaging created the new packaging, which showcases Klondike’s authentic cheese with Greek-inspired imagery, emphasizing the authentic Greek tradition used by Klondike’s five master cheesemakers.
"Our new Odyssey packaging highlights Klondike’s commitment to both state-of-the-art cheese making while remaining true to authentic recipes and tradition,” says Teena Buholzer, marketing director. "We understand what our feta cheese customer likes and respond to, and we designed our Odyssey feta packaging to appeal to that demographic."
Klondike’s all-natural, gluten-free, rBST-free Odyssey feta cheese is firm yet crumbly, tangy and salty to the taste but never bitter.