Rojo’s, Cypress, Calif., introduced a new Organic Salsa line.

“With Rojo’s new products, we’re answering growing demands for healthy anytime snacks as well as flavorful foods made with organic ingredients,” says Mark Miller, vice president of marketing at Simply Fresh Foods, owner of the Rojo’s brand. “For those health conscious consumers looking to add freshness and flavor to their recipes and snack bar, there’s an Organic Salsa fit for any craving.”

Available in 15.5-ounce tubs, the new line of Organic Salsa comes in Traditional (Mild), Traditional (Medium), Chipotle (Medium) and Hatch Chile (Medium).

The line boasts a suggested retail price of $4.59, and is available in the refrigerated dairy/deli case at more than 25,000 grocery retailers nationwide, including Walmart, Safeway, Kroger, Albertson’s, Ralph’s, Stater Bros., WinCo, Costco and Sam’s Club stores.