Best New Retail Products Contest Nominee 2017

MorningStar Farms, a brand of Kellogg Co., Battle Creek, Mich., released five new, 100% vegetarian heat-and-eat veggie bowls.

“Our new protein-packed veggie bowls combine a blend of flavorful ingredients and seasoning with superior taste and texture,” says Todd Smith, director of brand and innovation marketing. “We know that more and more people are looking for convenient and nutritious meal options, including tasty alternatives to meat. That’s why we’re excited to debut our latest lineup of tasty, veggie-full products that are not just good for you, but that are also good for the planet.”

The full collection of new bowl varieties include:

Japanese Soba Noodles, an authentic-tasting blend of soba noodles, veggie steak strips, edamame and bamboo shoots in a zesty soy ginger garlic sauce.

Moroccan Medley, a sweet and spicy blend of peppers, sweet potatoes, green beans and Chick’n Strips over couscous in a spicy Harissa sauce.

Chik’n Tikka Masala, a spicy blend of veggies, veggie Chik’n Strips and authentic spices with a savory tomato curry sauce and a side of naan.

Italian Sausage Bake, a combination of spinach, zucchini, Veggie Sausage Crumbles and cheese layered with béchamel and tomato basil sauces.

Chik’n Pot Pie, a spin on the classic pot pie with Veggie Chik’n Strips and a creamy wine and herb sauce topped with a biscuit crust.