Raley’s announced the promotion of Laura Croff to Senior Vice President, People. Laura is responsible for all aspects of Raley’s human resources strategy, including talent management, leadership development, labor relations, compensation and benefits. She will work closely with the Executive Committee to ensure Raley’s continues to elevate a culture that attracts, retains and develops the best teams.
“A proven professional, Laura is dedicated to ensuring Raley’s is a place where team members thrive,” said Keith Knopf, Raley’s President & CEO. “Her focus on our business strategies and team member experience and ongoing dedication to advancing Raley’s social responsibility have and will continue to make a difference.”
Laura, a member of Raley’s Leadership team, was previously promoted within Raley’s from Senior Director of Human Resources to Vice President of People in December 2018. She has over 20 years of human resources experience, including 13 years serving Raley’s in various roles in human resources and labor relations.
Raley’s is a privately-owned and family-operated customer experience grocery company headquartered in West Sacramento, CA. Raley’s stores are the destination for the best fresh products, affordable offerings and personalized service. The company’s commitment to infusing life with health and happiness by changing the way the world eats, one plate at a time, has made it a trusted source for food, nutrition, and wellness. Raley’s strives to enhance transparency and education in the food system in order to help customers make more informed, healthy food choices. Raley’s operates 127 stores under six banners: Raley’s, Bel Air Markets, Nob Hill Foods, Food Source, Market 5-ONE-5 and Raley’s O-N-E Market. Making healthier offerings accessible to everyone, Raley’s has expanded beyond the store to operate grocery curbside pick-up and delivery in their nearby communities.