As immune and gut health continue to be top of mind, Lifeway Foods, a leader in kefir and fermented probiotic products, has launched Lifeway Oat—a dairy-free, certified vegan drink that offers the same mood boosting and gut-health supporting benefits, as its best-selling collection of dairy kefir products.
Wild Tonic's Jun Kombucha has a new seasonal flavor: Rosemary Lemon. The refrigerated, fermented beverage is available in stores nationwide and direct-to-consumer. Wild Tonic's Rosemary Lemon has the perfect balance of sweet and tart, and also offers plenty of health benefits.
Aqua ViTea, the largest kombucha brand on the East Coast, has made four strategic executive hires: Chris Gallant, Chief Sales & Marketing Officer; Steve Konczal, Chief Financial Officer; and Chip Nolin, Chief Operating Officer. To capitalize on the fast-growing market of hard kombucha, the company is also bringing on Billy Keighley as Sales Director of its alcoholic kombucha line, AfterGlow. With their combined knowledge and experience, the four industry veterans will join forces to expand Aqua ViTea's retail presence as the company focuses on its next stage of growth.
AfterGlow Hard Kombucha by Aqua ViTea, the alcohol-aware kombucha company, introduces Cherry Sour, a refreshingly juicy and tart flavor, and Apricot Dream with fresh, crisp notes of hops. Similar to AfterGlow's other popular flavors, Ginger Blue and Citrus Rush, Cherry Sour and Apricot Dream contain an alcohol content of 5% ABV and are gluten-free, non-GMO, lower calorie, lower sugar and paleo- and vegan-friendly. Made with clean ingredients, the new flavors also provide additional health benefits such as antioxidants, b-vitamins and detoxifying acids.
Aqua ViTea, the alcohol-aware kombucha company, is reaffirming its commitment to "responsible kombuchaing" with the rebranding of its bottles and cans. Prioritizing alcohol transparency, the new labels will display a "Verified Alcohol Extracted" seal on the front panel in addition to several other key highlights, including USDA organic, non-GMO, natural probiotics, and lower sugar. The new and improved labels will also more prominently highlight the brand's signature hand-illustrated artwork.
In the midst of a resurgence in at-home bread making, there is now a new way for home cooks to enjoy fresh sourdough bread and other baked goods – without leaving home and without feeding a starter. Wildgrain is excited to announce the launch of the first online subscription box that delivers ready-to-bake, artisanal bread, pasta and pastries directly to people’s homes. Made in small batches in Massachusetts, Wildgrain products offer customers bakery-quality food at home, made with natural, slow fermentation and never-processed ingredients. All of the items arrive frozen and are ready to eat in 30 minutes or less, with no preparation required.
GT’s Living Foods announces the kick-off of its summer campaign, #LetYourLightShine and the launch of its new Synergy flavor, Golden Pineapple, now available nationwide. For 25 years, GT’s Living Foods has been guiding people on their health and wellness journeys. With the #LetYourLightShine campaign, GT’s continues that mission by sharing a message that health is defined by choices; when health is prioritized, one radiates and glows from the inside-out.
Wildbrine, a producer of naturally fermented plant based krauts, kimchis, srirachas, and salsas, recently launched two new flavors of sauerkraut, Organic Jalapeño Lime and Organic Caraway Apple, as well as a new kimchi, Mild Kimchi with Turmeric.