For their deli cup packaging sold in retail, both Treasure Cave and Frigo Cheese brands have removed the carton sleeves, moved to direct printing and added instructions on the cups to inform consumers on proper disposal. Both brands have national distribution of their deli cup SKU’s across the dairy and deli aisles. These changes result in a number of positive environmental impacts. For example, removal of the carton sleeves eliminates over 600,000 pounds of paper from the supply chain, reducing consumption of natural resources, pollution, GHG emissions and waste associated with their production, shipping and storage.