Every year when Halloween candy hits shelves, 86%* of parents confess to swiping some treats from the family and their kid’s candy stash. This year, Klondike, Breyers & REESE’S are launching an integrated campaign to keep the Halloween candy safe by bringing parents free frozen treats loaded with REESE’S to satisfy their candy cravings.
Unilever's Breyers, Magnum, and Talenti frozen dessert brands are bringing back fan favorite fall flavors to the freezercase this autumn. The lineup includes ice cream, gelato, and non-dairy novelties.
To celebrate the Canadian arrival of new Ben & Jerry’s Cores, the brand is launching the "To the Core" challenge—a digital scavenger hunt that gives participants the chance to win free ice cream for a year and more.
Breyers has reformulated its Cookies & Cream frozen dairy dessert for summer. Breyers Cookies & Cream features a creamy vanilla frozen base, packed with 20% more crunchy creme-filled chocolate cookie pieces.
Summertime just got sweeter with the introduction of the latest Klondike Shake Flavor: Sit Back & Strawberry. The unique treat from Klondike inspired by classic diner milkshakes now comes in three delicious varieties, including Wind Down & Chocolate and Chill Out & Vanilla.
In an effort to curtail vaccine hesitancy and promote education across the country, Unilever delivered truckloads of free ice cream to vaccination sites in NYC, LA, St. Louis, Memphis, Dallas-Fort Worth and Phoenix. Unilever representatives handed out treats to to newly vaccinated people, vaccine site workers, and volunteers.
Magnum ice cream, the chocolatier of ice cream, is celebrating its 10-year anniversary in the U.S. in 2021. To recognize this milestone, Magnum ice cream is introducing an updated look, new products, and celebrating with the help of brand friends, like former Magnum ice cream spokesperson Rachel Bilson. Rachel helped launched the brand in the U.S. with a now iconic campaign that features her leaping over standstill traffic for a refreshing Magnum ice cream bar.
Brands include Breyers, Good Humor, Klondike, Magnum ice cream, Popsicle and Talenti Gelato & Sorbetto, with dairy and non-dairy options.
January 7, 2021
Unilever, the world's largest ice cream company, announced 25 new innovations across six of its packaged ice cream and frozen novelty brands, including Breyers, Good Humor, Klondike, Magnum ice cream, Popsicle and Talenti Gelato & Sorbetto. Now available in major retailers nationwide, these new creations include reimagined nostalgic treats, the expansion of several fan-favorite lines, uniquely indulgent flavors, and formats, and better-for-you options for every occasion and ice cream fan.
Breyers announces the brand's latest collaboration with Cinnabon, makers of the World Famous Cinnamon Rolls. Available on store shelves nationwide, new Breyers Cinnabon Bakery-Inspired Frozen Dairy Dessert features gooey cinnamon swirled throughout with a sweet cinnamon flavored base and mixed with delicious dough bites.
The consortium intends to combine the capabilities and experience of its members to develop a new circular approach to dealing with PET plastic waste.
December 23, 2019
ALPLA, Austria; Britvic plc, UK; Danone S.A., France; Unilever, London; REMONDIS Recycling GmbH & Co.KG, Germany; and BP, London, joined forces to utilize BP’s enhanced recycling technology to create a new cross-industry consortium to develop a global circular economy for plastics.