The latest data from research firm IRI (Information Resources Inc.) and BCG (Boston Consulting Group) for the week ending April 5, shows frozen and refrigerated food sales increasing slightly compared to the week ending March 29. Frozen food purchases rose to +34.7%, compared to the previous week's 31.3%. Dairy showed a higher jump at +29.9% compared to the previous week's +20.9%. The numbers remain significantly elevated compared to last year's sales, due to a spike in purchasing related to COVID-19 stockpiling in early March. 

The latest data from research firm IRI (Information Resources Inc.) and BCG (Boston Consulting Group) shows frozen and refrigerated food sales leveling off after a sharp sales spike in March due to COVID-19 stockpiling by consumers.