Compostable Packaging Company TIPA Hires 3 for North American Expansion
Michael Waas, VP, North America, TIPA.
John Michels, senior director of sales and market development, TIPA.
Gary Robinson, director of public affairs, North America, TIPA.
Compostable packaging producer TIPA has announced its expansion into North America with new hires and a focus on developing US-based capabilities as demand continues to grow for sustainable packaging.
Michael Waas joins TIPA as VP, North America and brings 13 years’ experience from TerraCycle where he played an integral role in expanding recycling programs and partnerships with FMCG leaders including P&G, Mondelez, Nestlé, and Colgate-Palmolive to over 20 global markets.
John Michels has joined the team as Senior Director of Sales and Market Development, with over 30 years’ experience in packaging R&D at industry leaders including PepsiCo and Kelloggs.
Gary Robinson joins as Director of Public Affairs for North America. Gary brings more than 27 years’ experience in FMCG packaging at The Home Depot, Kraft Foods, Amway and Newell Rubbermaid.
TIPA now brings a portfolio of high-performance Certified Compostable flexible packaging films and laminates to North America, providing responsible end of life packaging solutions for world-leading brands.
Its packaging solutions perform like conventional plastic and are certified compostable, leaving no waste behind. TIPA’s packaging is available for fresh produce, dry food and fashion segments.
The North American Flexible Packaging Market is projected to be worth $47.58 billion by 2026[i], however the recovery and recycling rates of flexible films in the region are low.
Demand continues to grow for packaging alternatives with North America now one of the world’s largest markets for sustainable packaging[ii]. TIPA’s expansion into the region comes as a direct response to this.
[i] https://www.mordorintelligence.com/industry-reports/north-america-flexible-packaging-market-industry
[ii] https://www.mordorintelligence.com/industry-reports/green-packaging-market
About TIPA
Inspired by nature, TIPA's compostable packaging solutions are designed to break down within months under compost conditions just like any organic matter. TIPA packaging provides solutions for the food and fashion industries, and is built to fit existing machinery and supply chains. The company’s packaging solutions are currently being implemented worldwide by leading global brands in Europe, Australia, and the US.
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