Boba Bam, the at-home boba kit that brings the boba shop experience home, announced longtime strategic advisor and investor Apu Mody joined the company full-time as CEO. Following Boba Bam’s recent rebrand, the at-home kit has been rapidly expanding distribution as consumers discover the ease of making authentic boba shop quality boba at home. As the former CEO of Lenny & Larry’s, former president of Mars Foods Americas and an active investor and advisor to dozens of startup brands, Mody will use his tenured career knowledge to steer the Boba Bam team to operational and organizational success.

“Apu is a friend and trusted advisor and is recognized as a transformational leader and purpose-driven executive. He brings invaluable experience in scaling and energizing businesses, developing and executing successful strategies and fostering diverse and inclusive workplace cultures,” said Brian Khoddam, co-founder of Boba Bam. “We are thrilled as we have worked with Apu closely over the past few years that he has agreed to take on this critical role as Boba Bam’s next CEO and I look forward to working with him as we continue to bring the Boba Bam magic to life.”

In addition, the company announced that it is a founding level donor with Project Potluck, a 501(c)(3) nonprofit organization run by and for People of Color (POC) to build successful companies and careers in consumer packaged goods (CPG). Project Potluck envisions a future world where the people who purchase, eat and drink are represented on the shelf and by the leadership of the companies they support. Boba Bam’s donation will help Project Potluck provide opportunities to the next generation of BIPOC entrepreneurs and young professionals in their future endeavors. 

Boba Bam takes enormous pride that its three founders, over half of its leadership team and almost 75% of the company’s employees self-identify as POC. As a donor of Project Potluck, Boba Bam will help fund and facilitate the connection of members to mentors and promote the growth of diversity, equity and inclusion-minded companies. 

“We welcome Boba Bam as a founding level donor for Project Potluck, celebrating their commitment to our cause,” said Kathleen Casanova, founding executive director of Project Potluck. "Our organization empowers diverse professionals from all walks of life, and this partnership will further our mission of advancing diversity and inclusion in the industry."

About Boba Bam
Boba Bam is a self-funded, high-growth food company that brings authentic, high-quality, craveable, boba shop experiences to every home. Boba Bam was conceived in California in 2020, during the height of the Covid-19 pandemic when residents were self-quarantining at home, many boba shops were closed and those that were open had lengthy lines. Bob Yau, the company’s Taiwanese-born founder and chairman, returned home from an exhausting experience to get boba for his kids and thought there had to be a better way to satisfy the craving. Boba Bam was created and perfected after months of trial and was quickly brought to mass retail with millions of their Boba drinks sold to date.