Zatarain's Debuts New Recipe Andouille Smoked Sausage
Zatarain’s, the brand that has been bringing the vibrant flavors of New Orleans to kitchens across America for more than 130 years, has reformulated its Andouille Smoked Sausage.
A bold new twist on a fan-favorite, the new Andouille recipe provides a perfect balance of heat and savory spices, giving families and food lovers even more of the robust and flavorful experience that has made Zatarain’s a staple in homes for generations.
“Our customers love the smoky taste of our original sausage but craved even more of that New Orleans flavor. So, we listened to them and were able to achieve just that with the relaunch of the classic Andouille SKU,” said Glen Schutzman, vice president marketing, convenient meals at McCormick & Company. “The refreshed recipe provides a richer, bolder taste that pairs perfectly with any dish inspired by The Big Easy’s vibrant culture and culinary scene.”
Building on the original authentic New Orleans-style flavor profile, Zatarain’s Andouille Smoked Sausage is smoked to perfection and seasoned with paprika, black and red pepper, oregano, and thyme. The enhanced flavor elevates any dish, from New Orleans classics like gumbo and jambalaya to versatile crowd favorites such as charcuterie boards and breakfast sandwiches.
For weeknight meals, tailgating must-haves or a convivial feast, Zatarain’s Smoked Sausage brings the essence of New Orleans straight to the table. Zatarain’s New Andouille Smoked Sausage is now available at Kroger and Walmart stores nationwide as well as many other regional retailers.
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