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TiNDLE Foods Reaches National Footprint with Kroger Stores Expansion

Kroger_Tindle_Retail_Launch.jpg
TiNDLE Foods

Across Europe, private label products have significantly contributed to the rise of overall plant-based category sales, moving away from being a budget option to a primary strategic focus for retailers and operators. 

April 17, 2025

TiNDLE Foods announces its largest U.S. retail expansion to date, launching in over 500 grocery locations by the Kroger Family of Stores, including Fred Meyer, Ralphs and Smith's. This rollout celebrates a 9-fold increase in TiNDLE's U.S. retail presence in the last 12 months, as TiNDLE Chicken is now sold in over 1,300 stores and follows the successful introduction of its Stuffed Chicken products last summer.

TiNDLE's plant-based chicken sold in retail stores are the same high-quality, gourmet-forward products that are featured on menus in restaurants and initially attracted customers to the brand. The grocery-ready TiNDLE Chicken products boast a savory, mouthwatering flavor and are made with simple, non-GMO ingredients.

Starting this week, TiNDLE Stuffed Chicken is available in 506 Kroger Family of Stores, and TiNDLE's full range of breaded chicken products are on shelves in a total of over 1,300 grocery stores across 36 states.

"Our launch with Kroger, one of America's largest retailers, is a major milestone for our young company," said Timo Recker, CEO and co-founder of TiNDLE Foods. "With this expansion and introduction of Stuffed Chicken in their store, we are able to reach more customers than ever before, while remaining deeply committed to offering the best-tasting, nutritious, and quality plant-based proteins we can create."

About TiNDLE Foods
Founded in 2020, TiNDLE Foods is a food tech startup developing and commercializing delicious, innovative, and sustainable plant-based foods. TiNDLE Foods is backed by a team with proven experience in plant-based food technology, global brand development, and distribution scaleup.

KEYWORDS: grocery distribution Kroger plant-based plant-based chicken Tindle

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