Just in time for outdoor entertaining, West Madison Foods is partnering with Texas Roadhouse to launch three delicious new ready-to-eat refrigerated dips. The all-new Texas Roadhouse Dairy Dips, pay tribute to Texas Roadhouse's iconic appetizers and feature an incredibly rich, smooth and creamy texture, available nationwide at local Walmart stores. 

The three delectable products include: 

• Cactus Blossom Dip—This dip tastes like a full bite of the fried onion dipped in Texas Roadhouse’s famous Blossom sauce – a delightful Cajun style blend of onion, spices, and garlic!
• Rattlesnake Bites Dip—This dip tastes like the restaurant’s jalapeno and cheese appetizer – a spicy kick of cheddar cheese, garlic, cayenne and bell peppers.
• Fried Pickle Dip—Tastes like the fried pickles appetizer, the mouth-watering flavor of golden-fried pickles in a dip form! 

"Texas Roadhouse continues to explore ways to engage with loyal guests and potential guests in the retail space," said Texas Roadhouse CEO, Jerry Morgan. "With the success of the Mini Rolls and our Buttery Spreads, dips inspired by our legendary appetizers felt like a natural fit."

Texas Roadhouse, known for its generous portions, reasonable prices and lively atmosphere, and West Madison Foods are launching these dips at an apt time, when consumers are eating out less frequently. Consumers still want to enjoy their favorite foods but are also seeking the biggest bang for their buck.

The new dips are manufactured and distributed under license by West Madison Foods.

About West Madison Foods
West Madison Foods, based in Chicago, IL, was formed by Brynwood Partners in July 2023 to acquire a portfolio of brands from Ventura Foods. The portfolio includes the exclusive U.S. rights to the iconic Dean's® brand's dairy dips and Marie's® category-leading salad dressings, dips and spreads.