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New Retail Products

Pillsbury Introduces BIG COOKIES Cookie Dough

Pillsbury BIG COOKIES Cookie Dough

The new lineup features three varieties available in six-count packs, sprinkled with delicious ingredients that are full of taste and texture. Courtesy General Mills.

June 5, 2025

Forget waiting for the weekend or a special occasion — Pillsbury is making every day a cookie day with the debut of its BIG COOKIES, a new line of refrigerated cookie dough that makes bakery-style cookies fresh at home whenever the cravings hit.

More than three times the size of Pillsbury’s classic cookie size, the BIG COOKIES cookie dough is packed with indulgent, satisfying flavor and can be baked in 17-21 minutes. The new lineup features three varieties available in six-count packs, sprinkled with delicious ingredients that are full of taste and texture:

  • S’mores: Loaded with gooey marshmallow pieces and chocolate chunks for campfire-inspired bliss
  • Chocolate Chunk Salted Caramel: Swirls of sweet caramel and melty chocolate in a buttery-rich cookie
  • Double Chocolate Cherry: A decadent mix of rich cocoa and bursts of tart cherries

“Larger, bakery-style cookies are trending right now, so we knew it was time to bring those big flavors home,” said Michelle Odland, business unit director for Pillsbury. “Perfect for anytime indulgence, [the] BIG COOKIES help you fulfill a craving within minutes. No lines. No delivery fees. Any day of the week. Just warm, delicious cookies straight from your oven.”

Like all of Pillsbury’s cookie dough, these treats are safe to eat raw, so you can enjoy them baked or right out of the pack. All three flavors of Pillsbury’s new BIG COOKIES cookie dough are available at Walmart and will roll out to retailers nationwide this summer for an MSRP of $5.99.

About General Mills
General Mills makes food the world loves. The company is guided by its “Accelerate” strategy to boldly build its brands, relentlessly innovate, unleash its scale and stand for good. Its portfolio of beloved brands includes household names, like Cheerios, Nature Valley, Blue Buffalo, Häagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Yoplait, Totino’s, Annie’s, Wanchai Ferry and Yoki. General Mills generated net sales of $20 billion in the 2024 fiscal year. In addition, the company’s share of non-consolidated joint venture net sales totaled $1 billion.

KEYWORDS: cookie dough cookies Pillsbury

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