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Lifeway Foods Launches Muscle Mates RTD Beverage

Muscle Mates
Lifeway Foods

Built to support strength, recovery and gut health, Muscle Mates is designed for pre-workout fuel, post-workout recovery or everyday wellness. 

March 12, 2026

Lifeway Foods, Inc., the leading U.S. supplier of kefir and fermented probiotic products, has debuted Lifeway Muscle Mates, a lactose-free, 8-ounce ready-to-drink functional beverage that combines 20 grams of protein, 5 grams of creatine, and 12 live and active probiotic cultures. 

Built to support strength, recovery and gut health, Muscle Mates is designed for pre-workout fuel, post-workout recovery or everyday wellness.

"For 40 years, Lifeway has been driven by a passion for cultured dairy and the powerful role it plays in modern wellness," said Julie Smolyansky, president and CEO of Lifeway Foods. "As consumer demand for protein, probiotics and fermented foods continues to rise, the cultured dairy category has grown into a multi-billion-dollar global market projected to exceed $75 billion over the next decade. That momentum pushes us to keep raising the bar, especially as the newly released Dietary Guidelines shine a spotlight on the nutritional importance of cultured dairy."

The line will start rolling out in grocery stores, fitness centers and select retailers nationwide, meeting growing consumer demand for performance-driven, functional beverages.

About Lifeway Foods, Inc.
Lifeway Foods, Inc., which has been recognized as one of America's Growth Leaders by TIME, as Dairy Foods' Processor of the Year 2025, one of Forbes' Best Small Companies and named to Inc.'s 2025 Best in Business list in the Best Challenger Brands category, is America's leading supplier of the probiotic, fermented beverage known as kefir. In addition to its line of drinkable kefir, the Company also produces a variety of cheeses and a ProBugs line for kids. Lifeway's tart and tangy fermented dairy products are now sold across the United States, Mexico, Ireland, South Africa, United Arab Emirates, and France. 

KEYWORDS: dairy processing Lifeway Foods probiotic beverages ready-to-drink

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