New Heinz frozen entree plant in S.C.
In its fiscal 2008 earnings report, Heinz noted: "Sales and operating income of the North American Consumer Products segment grew significantly, up 10% and 8% respectively. Organic sales (volume plus price) grew 7% with volume up 3.5% due primarily to Smart Ones frozen entrees and desserts, Boston Market frozen entrees and Classico pasta sauces.
"The Smart Ones volume performance was driven by successful new product introductions like Anytime Selections, Fruit Inspirations and various dessert items, as well as the impact of the launch of Smart Ones products into Canada. The Boston Market improvements were mainly driven by new products and increased consumption..."