Looking to grow their Awrey Bakeries LLC business, private investors Hilco Equity Partners, L.P., Northbrook, Ill., and Monomoy Capital Partners L.P., New York City, said they purchased the assets and operations ofAtkins Elegant Desserts Inc., a Noblesville, Ind., supplier of frozen cheesecakes, layer cakes and brownies to the foodservice operators and in-store bakeries. Terms of the deal were not disclosed.
Awrey, Livonia, Mich., supplies the same channels with frozen Danish, muffins, croissants, cakes, biscuits and brownies. Hilco purchased the Awrey business in 2005.
"We are thrilled to expand the Awrey product line and customer base through this partnership with Atkins," said Bob Wallace, Awrey CEO. "Atkins produces an industry-leading cheesecake for the foodservice and in-store bakery markets and provides an ideal extension to Awrey's broad portfolio of fully-baked frozen bakery products."
Investor acquires Indiana dessert biz; builds Awrey Bakeries profile
May 29, 2009