Mann redesigns packaging for Culinary Cuts line
The development of the new packaging reflects Mann’s commitment to providing innovative solutions for consumers.
Mann Packing, Salinas, Calif., announced newly designed packaging for two of its Mann’s Culinary Cuts, which is a line of fresh vegetables cut into distinctive shapes.
The new packaging puts the Sweet Potato Ribbons and Butternut Squash Zig Zags into bags to unify the growing product offerings that now include Shaved Brussels Sprouts, Cauliflower Cauliettes and Broccoli Clovers. The full line will be launched in U.S. and Canadian markets with the new look starting Oct. 4.
The development of the new packaging reflects Mann’s commitment to providing innovative solutions for consumers.
“Earlier this year, we launched three new Culinary Cuts products that were all in bags,” says Gina Nucci, director of corporate marketing. “The new package design will provide consumers across North America with a consistent look. By transitioning from clamshells to bags, retailers will be able to save space, enhance margin and increase sales velocity – it’s a win-win for retailers and consumers.”
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