J&J Snack Foods Corp., Pennsauken, N.J., strengthened its partnership with Minneapolis-based General Mills to launch Pillsbury Churro Bites, bite-sized, traditionally Spanish treats.

Often referred to as Spanish donuts, Pillsbury churro bites are served with a cinnamon sugar topping.

"Pillsbury churro bites are a fun, innovative and exciting snack to add to the J&J Snack Foods portfolio. The product is convenient, shareable and enjoyable for all," says Alissa Davis, vice president of marketing. "They are ready in minutes, giving a warm and delicious flavor to every bite."  

Each 8-ounce retail package provides 20 bites, and is sold in retailers’ frozen dessert sections nationwide.