NestFresh, Denver, Colo., launched Heirloom Eggs.

This unique variety of eggs highlights the nostalgic farming practices of NestFresh’s network of regional family farmers, with cartons showcasing eggs in hues of blue, brown or mixed colors. The entire line includes 6-, 9- and 12-count cartons with brown eggs, blue eggs or a mixture of the two in one package.

“NestFresh partners with family farms that have demonstrated their care for the land and superior animal care. Our new Heirloom Eggs are an exciting addition to our complete line of humanely-raised eggs,” says Brandy Gamoning, marketing manager. “The colorful hues of the eggs reflect the traditional hen breeds raised on the pastures at each NestFresh farm, and it’s wonderful to be able to share the beauty that can come from something made with such respect for the farming practices of the past when local farms produced fresh food for the people in their communities.”

Heirloom Eggs will be available in H-E-B markets beginning January 2018 for a suggested retail price of $3.98 per 6-count carton.