The Refrigerated Foods Association is excited to announce their Keynote Speaker for their 40th
Anniversary Conference in February, 2020: Joe Theismann. Joe was selected as the NFL’s Man
of the Year in 1982 for his community service and dedication to the health and welfare of
children. In 1983, he won the league’s Most Valuable Player Award, leading the Redskins to a
second consecutive Super Bowl appearance. Joe Theismann’s career ended abruptly in 1985
after sustaining a badly broken leg during a Monday Night Football game against the New
York Giants on national television. In 2003, he was inducted into the College Football Hall of
Fame and in 2013 received the Walter Camp Football Foundation “Distinguished American”

With every chapter of his life, Mr. Theismann evolved from athlete to the ultimate businessman.
An Emmy award winning analyst, business man and athlete, he utilizes his gifts, talent and
high energy to share his strategies for handling unforeseen change.

The Refrigerated Foods Association is proud to present Joe to its Conference attendees, which
will include manufacturers and suppliers of chilled, prepared, ready-to-eat food products. The
Conference will be held at the Hyatt Regency Grand Cypress Resort in Orlando, Florida on
February 23 – 26, 2020. In addition to Joe’s keynote presentation, the Conference will feature
notable speakers including Jean-Yves Durocher, Executive Vice President at R3D International;
Park Plank, Senior Business Development Manager at Dot Foods; Brett Bauer, Senior Vice
President and Pacific Northwest Practice Leader at Woodruff Sawyer; and an expert panel
discussion on technical topics.

The Refrigerated Foods Association (RFA) is comprised of chilled food manufacturers and their
suppliers from the US and Canada, united by a common interest: to advance and safeguard the
industry. The RFA's Mission is "to serve as the principal association for prepared refrigerated
food companies." The RFA offers 4 main membership categories: Manufacturer, Associate
(equipment, packaging, ingredient and service suppliers), Professional/Academic and Affiliate

The RFA’s 2020 Conference will feature a Tabletop Display and the Association’s unique One-on-
One CEO Sessions, whereby suppliers sign up to meet with the CEOs of their choice for 10-
minute sessions. In addition, golfers are invited to participate in the annual tournament, which
will take place at the Hyatt Regency’s Jack Nicklaus Signature Design golf course. Networking
opportunities are plentiful over the 3-day event, which will also include a 40th Anniversary
Celebration at Universal Studios, awards and entertainment.

The RFA Conference is a great way to network and gain important new information impacting
the industry, including technical innovations, sales and marketing tips, consumer trends,
distribution solutions, new product and package development, and food safety issues. The
event is a "who's who" in the chilled food business, and it attracts attendees from around the

For more information on the Refrigerated Foods Association and their 2020 Conference, visit the
website at or call the Association Headquarters at 678-426-8175.

Katie Hale, RFA Communications Director