DiGiorno is Giving Away Free Pizza During This Year's Super Bowl
Pi-based promotion triggers when the score is 3-14 at any time during the game.
There is no denying that pizza and football go together. In fact, based on 2019 Nielsen data, fans buy more than five million DiGiorno pizzas leading up to their game day watch parties. This year, DiGiorno is raising the stakes of the Big Game on Feb. 2 with a giveaway: if the score is 3-14 (or 14-3) at any point during the game, DiGiorno will give away free (pizza) pi.
At that point, DiGiorno will tweet a link where fans can register to receive a coupon for free pizza, redeemable on Pi Day (March 14). Once the score of the game changes the offer ends.