Nature Fresh Farms is expanding its greenhouse strawberry acreage with help from their longstanding growing partner Cielo Vista, from one to 16 acres, planned to be completed this fall.

A new loss-conscious program focuses on selling Nature Fresh Farms imperfect produce to reduce food waste. The Waste Me Nots program was recently created to leverage Nature Fresh Farms Tomatoes, Peppers, and Cucumbers that do not meet the criteria of their Quality Control team.

Nature Fresh Farms welcomes Robert Van Der Geest as General Manager to their Mexico team. The company has financially invested in the operation of a 15-acre greenhouse with an additional 15 acres under construction, located in Central Mexico. Van Der Geest has been brought on to lead their greenhouse operations.

Nature Fresh Farms has expanded operations with a new Distribution Center in Laredo, Texas, with future developments planned for next year. The new 61,000 square foot Distribution Center in Laredo, Texas, provides a new major hub of fresh produce. Since the opening of the facility, they have employed over 30 team members with more positions available for hire.

After two years of research and development, Nature Fresh Farms has officially launched their 100% home compostable cucumber wrap, a first for the North American marketplace. Made from a starch-based PLA that is derived from plant-based resources, the film is home compostable breaking down naturally into CO2 and water within 90 days.

Nature Fresh Farms continue their sustainable initiatives by releasing a new, 100% home compostable wrap for their Long English Cucumbers, a first in the North American market. An alternative to traditional polyethylene plastic, this film is an environmentally friendly compostable wrap that breaks down in a household compost without leaving behind microplastics.