Bowery Farming (Bowery), the Modern Farming Company, announced today the appointment of Colin Nelson to the newly-created role of Chief Supply Chain Officer. Nelson boasts three decades of experience in end-to-end supply chain management and operations at major multinationals, including Walgreens Boots Alliance, Unilever, and GlaxoSmithKline. He joins Bowery as a member of its executive leadership team and will oversee Bowery’s seed to store operations, including procurement and planning, manufacturing and maintenance, construction and engineering, logistics, and delivery.

Bowery Farming (Bowery) announced a physical and digital brand evolution that includes a new logo, website design, and product packaging. Bowery’s bold new packaging is shipping to retailers this month and boasts the first design of its kind in the produce aisle. The packaging is designed to stand out on shelves with clean lines, familiar colors, and clear callouts that visually inform the customer about the taste and type of produce. Additionally, the location of the local Bowery farm each product was grown and harvested at is clearly printed on each package.

Bowery Farming (Bowery), the modern indoor farming company, announced its newest leafy greens launch, Bowery Crispy Leaf Lettuce (Crispy Leaf). A reinvigorated version of iceberg lettuce that is refreshing and simple, Crispy Leaf boasts a bold color and satisfying crunch. The much-anticipated product, which goes from harvest to shelf in just a few days, will be available in the produce aisle at over 250 grocery stores and specialty markets in the Tri-State area and Mid-Atlantic region beginning in June 2020. Crispy Leaf will also be available through Bowery’s online partners, including Amazon Fresh, Peapod, and Hungryroot.

GoodLeaf Farms discusses the future of hydroponic farming, including industry challenges, benefits and trends involving this new way of growing produce.