Plant-based product line marks Green Giant's entry into the frozen bread category.
August 12, 2020
Green Giant, the iconic brand synonymous with delicious and high-quality vegetables for families, announced today the introduction of Green Giant Cauliflower Breadsticks to its popular Green Giant Veggie Swap-Ins line. Green Giant Cauliflower Breadsticks, available in Original and Garlic flavors, are available in the frozen foods aisle. The breadsticks boast a fresh-baked taste, are gluten-free and will be available nationwide in September 2020.
Path of Life, known for their plant-based, frozen quinoa, rice, and veggie blends, has welcomed Blake Zimmerman to the Live Simple family as the Director of Brand Sales. In this position, Zimmerman will be responsible for developing and advancing Path of Life’s retail presence across the county. He will lead sales strategies for existing products in addition to developing launch strategies for new brand innovations.
The golden spice that’s taking the natural foods sector by storm is now available in convenient, fresh-to-frozen cubes from Dorot Gardens, the leader in pre-portioned frozen herbs, garlic, and onions. Frozen Crushed Turmeric is field-fresh and flash frozen at the source to capture the warm, sweet-spicy taste of turmeric, an ancient food long hailed for its healthy benefits. Turmeric is the #1 selling herbal ingredient in the natural space. And in mainstream retail, turmeric sales exceeded $32 million in 2017, a 46.7% jump from the previous year.
Veggies Made Great, a leader in unique veggie-rich foods, expands its distribution in both number of stores and available product offerings at Target by popular consumer demand. In June, Target will carry two new flavors; the popular Veggies Made Great Blueberry Oat Muffins and the top selling Spinach Egg White Frittatas.
Del Monte is launching a new line of vegetarian pocket pies under its Veggieful brand, scheduled to arrive on store shelves May 25. Veggieful Pocket Pies come in four different flavors: Broccoli Potato Cheddar, Spinach Artichoke Parmesan, Plant-Based Philly Cheesesteak, and Rosemary Garlic Plant-Based Chicken.
Editor-in-chief Marina Mayer discusses why the resurgence of frozen foods is real, and how placing a frozen vegetable processor on the cover of the magazine speaks volumes as to where the industry is going.
Check out the September 2020 edition of Refrigerated & Frozen Foods: Cold storage construction and COVID-19, how foodservice is adapting to coronavirus challenges, SugarCreek, 2020 cold storage construction guide & directory and much more!