Premium Brands Holdings Corporation a leading producer, marketer and distributor of branded specialty food products, has acquired three other businesses.
Land O’Frost, one of the nation’s best-selling brands of packaged meats, today announced the addition of Saverio Spontella to its senior leadership team as Senior Vice President of Sales, Marketing and Innovation. In this role, Spontella will oversee the growth and profitability of all Land O’Frost, Wellshire and Gone Rogue brands.
Eckrich, the maker of naturally hardwood smoked sausage and deli meats, announces its continued partnership as the Official Smoked Sausage and Deli Meat Sponsor of the College Football Playoff (CFP). To kick off the 2021 season, Eckrich is launching a multifaceted campaign, including a social contest—College Football Playoff National Tailgate Champion presented by Eckrich—where one lucky fan could win a trip to the 2022 CFP National Championship. The brand is also partnering with the CFP Foundation and its Extra Yard for Teachers initiative to host challenges at key games throughout the season for educators to win $1 million to fund education projects.
Sweet Earth has launched two new lines of better-for-you products: reformulated plant-based Deli Slices, and Breakfast Bowls. These new products help make meal prep easy with savory flavors, convenience, and nutrients. The new products are healthy breakfast and lunch swaps as people get ready to go back to the office and school.