Refreshed packaging emphasizes authentic Italian ingredients.
October 10, 2025
Rising demand has led the brand to scale production at its state-of-the-art 40,000-square-foot facility, fueling sales growth of more than 2.5x year-over-year.
Alpha serves institutional and retail customers, including K-12 schools, national grocery chains, and leading consumer packaged goods brands across the country.
The company set out to refine its pizza salami. This essential ingredient requires a uniform, premium cut, but the softer, fattier texture of typical Finnish-style salami posed a unique challenge. Standard cutting solutions failed to deliver the precision they needed.
The new product line features four delicious varieties, each crafted with a sauce inspired by RAGÚ atop a medium-thickness, pizzeria-style crust designed to feed hungry, on-the-go families looking for wholesome, convenient meal options.
The family-owned food company is expanding its portfolio of industry-leading pizza doughs, crusts and flatbreads with a new Roman-Style Pizza Dough Ball.
The partnership is focused on driving down the cost of New Culture's animal-free casein protein, unlocking commodity pricing including for New Culture's first product, mozzarella for pizzerias.