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New Retail Products

Oreo Enters the Frozen Food Aisle

OREO_Frozen_Treats_Portfolio.jpg
OREO
January 26, 2022

A new way to enjoy one of America’s favorite treats is coming to the freezer aisle. Oreo is launching a line of frozen treats in March.

Products include Oreo Frozen Bars, Oreo Frozen Sandwiches, Oreo Frozen Cones, and 2-in-1 Oreo & Chips Ahoy! Crème in scoopable14- and 48-ounce tubs.

The new recipes were perfected by Oreo to ensure the familiar and authentic taste of real Oreo cookie flavor.

"We continually seek ways to playfully reinvent our classic cookie and are excited to bring this new Oreo innovation to the freezer aisle," said Justin Parnell, vice president, Oreo U.S. "Created for our most loyal fans, we have perfected the Oreo Frozen Treats recipes to deliver the signature Oreo flavor in every bite. We hope this delicious new treat will provide even more opportunities for fans to foster moments of playful connection over a shared love of Oreo."

About Oreo Cookie

Oreo is the world's favorite cookie, available in more than 100 countries around the globe. Over 60 billion Oreo cookies are sold each year with more than 20 billion of those cookies sold in the U.S. annually. An estimated 500 billion cookies have been sold since the first Oreo biscuit was developed in 1912.

 

KEYWORDS: frozen novelties Oreo

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