Refrigerated Frozen Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Refrigerated Frozen Foods logo
  • NEWS
  • PRODUCTS
  • COLD STORAGE
    • Cold Storage Trends
    • Farm to Frozen
    • Supply Chain & Logistics
  • PACKAGING
  • TOPICS
    • Food Safety
    • Product Development & Manufacturing
    • Sustainable Solutions for Cold Foods
  • MEDIA HUB
    • Play Our Word Game
    • Podcasts
    • Videos
    • Polls
    • Webinars
  • DIRECTORIES
    • Cold Storage Construction Guide
    • Warehouse Guide
    • Food Master
  • MORE
    • Cold Chain Perspectives
    • Case Studies
    • C-Suite Q&A
    • Top 150 Processors
    • Awards >
      • Best New Retail Products
      • Cold Storage Facility of the Year
      • Processor of the Year
    • Directory of Associations
    • R&FF Store
    • Calendar of Events
    • FA&M Conference & Expo
  • EMAG
    • eMagazine
    • Archive Issues
    • Contact
    • Advertise
  • SIGN UP!
New Retail Products

New Snickers Ice Cream Minis Brings Maximum Satisfaction

Snickers minis
Mars Incorporated

Bringing big flavor to a mini format, Snickers Ice Cream Minis come in five multi-textural flavors, making it easier than ever to enjoy a moment of chill, whether it's a quick afternoon treat or a sweet bite on the go.

February 3, 2026

Snickers Ice Cream, proudly part of Mars, is unveiling a big addition to its permanent lineup: Snickers Ice Cream Minis. 

Bringing big flavor to a mini format, Snickers Ice Cream Minis come in five multi-textural flavors, making it easier than ever to enjoy a moment of chill, whether it's a quick afternoon treat or a sweet bite on the go.

Consumers are seeking mini-sized items more so than ever, for little moments of snackable enjoyment throughout the day. Snickers Ice Cream Minis pack all the signature textures and flavors fans love — creamy ice cream, smooth caramel, crunchy nuts and a chocolatey shell — into a few perfectly snackable bites. 

The five-flavor lineup includes:

  • Snickers Original – The classic combo of 100% real creamy peanut butter ice cream, smooth caramel and crunchy peanuts, all in a chocolatey shell.
  • Snickers Crunchy Peanut Butter – A bolder, crunchier take on the original, packed with even more roasted peanuts and its signature chewy caramel glaze for an elevated, texture-rich bite.
  • Snickers Almond – A nutty twist that delivers creamy vanilla ice cream, smooth caramel and added crunch from almonds, coated in a chocolatey shell.
  • Snickers Salted Caramel – Salty, sweet and chill collide to create the ultimate satisfaction in one bite, featuring salted caramel ice cream, layered with caramel and peanuts in a chocolatey shell.
  • Snickers x M&M'S Minis – Two iconic brands join forces for the first time in ice cream, delivering caramel, peanuts, M&M'S Minis and peanut butter ice cream — available exclusively at Walmart.

"Snickers Ice Cream is the biggest candy brand in the freezer aisle, and now we're raising the bar with a cool, snackable treat that's perfect for moments when you want to kick back and chill," said Chanel Gant, Mars Ice Cream marketing director. "We're thrilled to introduce Snickers Ice Cream Minis, delivering the candy-inspired flavors consumers are looking for in the ice cream category with the satisfying taste and textures only Snickers can provide."

About Mars Incorporated 
Mars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today. As a $65bn+ family-owned business, our diverse and expanding portfolio of leading pet care products, veterinary services, and quality snacking and food products delight millions of people and support pets all around the world. With the strategic acquisition of Kellanova, we have further enhanced our capabilities and expanded our reach in the global market. We produce some of the world's best-loved brands including ROYAL CANIN, PEDIGREE, WHISKAS, CESAR, DOVE, EXTRA, M&M'S, SNICKERS, BEN'S ORIGINAL, and now, iconic brands from Kellanova including Pringles, Cheez-It and Pop-Tarts. Our international networks of pet hospitals, including BANFIELD, BLUEPEARL, VCA, and ANICURA, span preventive, general, specialty, and emergency veterinary care, and our global veterinary diagnostics business ANTECH offers breakthrough capabilities in pet diagnostics. The Mars Five Principles — Quality, Responsibility, Mutuality, Efficiency and Freedom — inspire our more than 170,000 Associates to act every day to help create a better world for people, pets and the planet.

KEYWORDS: frozen novelties ice cream bars M&Ms Mars Ice Cream SNICKERS

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Best New Retail Products of 2026 badge with grocery store refrigerators in the background.

    Top of the Freezer: R&FF’s Best New Retail Products

    From BFY proteins to globally inspired treats, these...
    New Retail Products
    By: Kelley Rodriguez
  • Pasco Exterior

    Reser’s Fine Foods: From Farmhouse Kitchen to ‘Good Times’ Everywhere

    A home-based potato salad company started 75 years ago...
    Product Development & Manufacturing
    By: Kelley Rodriguez
  • FromtheColdCorner-Anchor_1170x658.jpg

    EPR, Plastic Packaging for Cold Foods & More

    As consumer and regulatory pressure put plastic in the...
    Cold Foods Packaging
    By: Kelley Rodriguez
Manage My Account
  • eMagazine
  • What’s Hot in Cold Newsletter
  • Manage My Preferences
  • Online Registration
  • Customer Service

More Videos

Popular Stories

From the Cold Corner with Americold's Rob Chambers feature image

How Cold Chain Strategy Is Replacing Capacity

1170x658 of Cold Storage Podcast with Jennifer Jewers Bowlin and Craig Handy

ASRS, AI & Adaptability: What's Shaping the Future of Cold Storage

Close-up image of various frozen berries.

AFFI Pushes Supply Chain Transparency to Tackle Frozen Berry Risk

2026 Processor of the Year

 

Does your facility lead the industry? Nominate your cold storage facility today!

Events

June 17, 2025

Refrigerated & Frozen Foods’ State of the Cold Chain

On Demand Kelley Rodriguez, Editor in Chief of Refrigerated & Frozen Foods, will be joined in this 60-minute webinar by industry experts to help unpack the latest research.

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Water Activity in Foods: Fundamentals and Applications, 2nd Edition

Water Activity in Foods: Fundamentals and Applications, 2nd Edition

See More Products
New Retail Products

Explore the newest flavors, textures, and innovations in the frozen food aisle!


SEE WHAT'S NEW!
Play Refrigerated & Frozen Foods’ Cool Word of the Week! There's a new word every Wednesday.

Related Articles

  • Snickers Ice Cream Peanut Brownie Bar

    Snickers by Mars Launches Peanut Brownie Ice Cream Bar

    See More
  • bubbies Pumpkin Spice is back for fall.

    Bubbies Ice Cream Brings Back Seasonal Favorite Pumpkin Spice Mochi Ice Cream

    See More
  • M&M's Green Red Minis Holiday Ice Cream Cups

    M&M's Rolls Out Seasonal Holiday Ice Cream Cups with Red and Green Minis

    See More

Related Products

See More Products
  • Tharp & Young on Ice Cream: An Encyclopedic Guide to Ice Cream Science and Technology

  • download.jpg

    Probiotic Ice Cream: Science and Technology

See More Products

Related Directories

  • Diamond Ice Cold Storage

    DIAMOND ICE FROZEN STORAGE Brand new frozen storage freezer operating at -10 degrees F. 7,500 pallet positions available. 3PL software allows us and customers to monitor orders and inventory in real time. Central Location, in Southington near I-91 and I-84. Exceptional customer service
  • Diamond Ice Cold Storage

    Brand new freezer operating at -10 degrees F. 1,100 pallet positions available. 3PL software allows us and customers to monitor orders and inventory in real time. Central Location, in Southington near I-91 and I-84. Exceptional customer service.
  • Ice Cube Cold Storage

×

Elevate your expertise in refrigerated and frozen foods with unparalleled insights and connections.

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Service
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBLITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing