Litehouse Foods Announces New Name, Branding

What began as a regional manufacturer has become a multi-brand, multi-channel consumer product goods (CPG) company serving grocery retailers, foodservice distributors, and away-from-home operations.
As Litehouse Foods approaches its 63rd anniversary, and 20 years as an employee-owned ESOP company, the organization is honoring its legacy as a leader in sauces, condiments and seasonings, by repositioning its corporate identity to Litehouse Foods, unveiling a refreshed vision and values that brings its full portfolio of brands together, including Litehouse, Organicville, Veggiecraft, Sky Valley, and partnered licensed brands including Flavortown, and Zaxbys.
Litehouse Foods offers a portfolio of products in Value Added and Away From Home foodservice divisions allowing for custom formulations, various packaging options and private label products.
What began as a regional manufacturer has become a multi-brand, multi-channel consumer product goods (CPG) company serving grocery retailers, foodservice distributors, and away-from-home operations. The portfolio spans salad dressings, sauces, condiments, cheese, dips, and specialty items, each meeting the same exacting standards that customers and consumers have come to expect.
The new corporate identity also crystallizes the values that guide the organization: Heart, Ownership, Excellence, and Integrity. These four pillars reflect how the company makes decisions, develops products, and builds relationships with partners and communities.
“We’re a company that continues to evolve with our consumers, customers, suppliers, and our Employee Owners, and we are a different company than we were just a few years ago," said Litehouse CEO, Kelly Prior. "This evolution brings clarity to who we’ve become and the future we are creating together. Our new corporate identity and refreshed purpose are grounded in the same values that have always guided us but expressed in a way that is more relevant and more reflective of our Employee Owners. This isn’t about changing who we are, it’s about clearly articulating who we’ve become, so our teams, our partners, and our consumers can feel it in everything we do.”
With plant locations in Sandpoint, Idaho; Hurricane, Utah; Lowell, Michigan; and Danville, Virginia, Litehouse Foods is dedicated to supporting local economies and investing in the well-being of its neighbors.
About Litehouse Foods
At Litehouse Foods, we believe in the power of great food. For more than 60 years, we’ve seen how our food does more than just nourish, it captivates hearts, transforms meals, and builds a brighter future for our employee owners. Together, we elevate what great food can do. We've become a leader in salad dressings, dips, sauces, cheese, and other innovative consumer packaged goods, including Litehouse, Organicville, Sky Valley, Veggiecraft, Zaxbys and Flavortown brands. At Litehouse Foods, we roll up our sleeves together and make the ordinary extraordinary to bring out the best in food, each other, and the world around us. As Employee- Owners, we take pride in what we make, the partnerships we nurture, and the future we’re building together. We don’t just make food, we make food unforgettable, for our consumers, our business partners, and each other.
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