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With a vision to create more than just the single SKU, Founder Kathryn Bernell has relaunched the superfood smoothie pops under the ReHarvest Provisions name.
Nature Fresh Farms, one of the largest independent greenhouse produce growers in North America, introduces a new brand identity that embraces the recent growth and innovation of the company.
Blender Bites has reformulated their existing Greens and Berries and Greens and Tropicals frozen smoothie pucks to become Power Berry and Green D-Tox, respectively. Launching nation-wide across Canada in October, Blender Bites’ latest SKUs will provide a one-step solution to consumers that eliminates the need for purchasing extra supplements that can drive up costs.
With distribution and demand growing to all-time highs for its premium pizza products, Jane’s Dough Foods will now be known as Jane’s Dough Premium Foods effective immediately as the company unveiled a new logo and a complete website redesign to coincide with the name change.
Lakeside Foods, a leading frozen and canned food products company, is updating its logo to a more modern style to reflect its recent growth and innovation while celebrating its rich heritage as a 134-year-old company. The new logo, dubbed the Lakeside Foods family seal, includes an image evoking the sun, lake and fields; a bold, strong font; dark navy color representing its company values of stability and trust; and an inset “EST 1887” illustrating its roots as a pea packing company in Manitowoc in 1887.
Marin French Cheese Co. introduces a new logo and design to increase consumer awareness of its status as the oldest artisan cheesemaker in the United States. Marin French Cheese Co. originated in 1865 when the pioneering Thompson family began making high-quality soft-ripened cheeses using French techniques in the incomparable coastal terroir of Marin County, just north of San Francisco.
Afia, a Mediterranean food company headquartered in Austin, Texas, driven by a mission to make food powerful, has released new brand positioning, packaging and identity. Launched in 2017 at a farmers’ market, the company has grown distribution 340% percent in the last year and now is available at over 800 retail locations nationwide.
Danone North America's Silk continues to see strong category increases in the oat beverage category with triple-digit growth. Oat continues to be a consumer favorite in plant-based offerings, so Silk plans to be assertive in this segment, recognizing the potential in the oatmilk category. Most recently, Silk has re-introduced Silk Oatmilk with refreshed packaging and formula in four SKUs: Original, Zero Sugar, Vanilla, and Extra Creamy.
ARYZTA North America has announced it has changed its name to Aspire Bakeries, a name reflecting the direction the company aims to continue to move – upwards. Following the sale to private equity firm Lindsay Goldberg earlier this year, the company set out to reintroduce itself with a new name while continuing to focus on growth across its three core brands: La Brea Bakery, Otis Spunkmeyer, and Oakrun Farm Bakery.