Frozen all-natural and organic steam vegetables and waffles are among those items in a new Nash Brothers Trading Company private label brand from wholesale retail distributorNash Finch , Minneapolis.
President & CEO Alec Covington said Nash Finch will "place a lot of emphasis on expanding the brand" in coming months.
A dedicated Web site at nashbrotherstrading.com suggests that the line will include organic, all-natural and premium categories. The brand is named for founders Fred, Edgar and Willis Nash, who founded the company as a Minnesota retail store in 1885.
New Nash Finch premium brand includes frozen
July 31, 2009