The nation's largest privately held packaged lunch meat processor, Land O' Frost, Inc., said it expects by the end of January to complete the purchase of Wimmer's Meats, a specialty sausage and hot dog processor in West Point, Neb. Terms were not disclosed.
“We are very excited to welcome Wimmer’s to the Land O’Frost family. The acquisition of Wimmer’s will open new markets for Land O’Frost and help us continue to grow our company,” said David VanEekeren, president and CEO of Land O’ Frost. “Wimmer’s products, facilities and expertise complement our offerings rather well and will help us to grow the combined company over the years to come.”
VanEekeren described Land O’ Frost, Lansing, Ill., as the "fastest growing brand in the pre-sliced lunch meat category" due to product innovation, organic growth and now strategic acquisition. He said Wimmer’s enables Land O’Frost to compete in another category (sausage) and grow the company.
“Our decision to join the Land O’ Frost family was about how we can best serve our customers, our employees, our community and our brand. We strongly believe this strategic decision will mean a bright future for all four,” said Dave Wimmer, chairman and CEO of Wimmer’s Meats.
Officials said Land O’Frost will acquire all Wimmer’s assets including its Wimmer’s, Basset’s, Fairbury and Ambassador brands, as well as the company's West Point, Neb., plant.
Land O' Frost operates plants in Lansing, Madisonville, Ky., and Searcy, Ark.