Frozen food giant appoints new sales leader
Pinnacle, Parsippany, N.J., said Boever will lead its U.S. retail sales force and broker organization. He will report directly to CEO Bob Gamgort.
“Chris brings to Pinnacle extensive sales retail leadership experience and a strong track record of driving growth,” said Gamgort.
Boever joined ConAgra Foods in 2007 as vice president sales planning and advanced through positions of increasing responsibility including both planning and operations strategy across a portfolio of frozen, grocery, refrigerated and snack food brands. Prior to ConAgra Foods, he worked at Hormel Foods, Austin, Minn., from 1991 to 2007.
Pinnacle's Birds Eye Frozen Division includes brands such as Birds Eye®, Birds Eye Steamfresh®, C&W®, McKenzie’s®, and Fresh like® vegetables, Birds Eye Voila!® complete bag meals, Aunt Jemima® frozen breakfasts, Swanson® and Hungry-Man® dinners and entrees, Van de Kamp’s® and Mrs. Paul’s® seafood, Lender’s® bagels and Celeste® pizza.
Duncan Hines Grocery Division manages brands such as Duncan Hines® baking mixes and frostings, Vlasic® pickles, peppers, and relish, Comstock® and Wilderness® Fruit Pie Fillings, Mrs. Butterworth’s® and Log Cabin® syrups, Armour® canned meats, Nalley® and Brooks® chili and chili ingredients, and Open Pit® barbecue sauces.
A third, Specialty Foods Division includes Tim’s Cascade Snacks®, Hawaiian™ Kettle Style Potato Chips, Snyder of Berlin® and Husman’s® in addition to foodservice and private label businesses.