Peapod delivers Frontera brand meal kits
The new kits contain pre-measured, pre-cut and pre-washed ingredients for meals made in 30 minutes or less.
Online grocer Peapod, Chicago, introduced three new meal kits featuring Frontera, the gourmet Mexican food line from chef Rick Bayless and Conagra Brands, Chicago.
The new kits contain pre-measured, pre-cut and pre-washed ingredients for meals made in 30 minutes or less that can be added to customers' Peapod carts along with all other grocery and pantry essentials.
"Peapod prides itself at providing real solutions for its customers, from the convenience of reliable grocery delivery to creating stress-free one-pot meals," says Tony Stallone, vice president of merchandising for Peapod. "Working with partners like Conagra is really helping us fill a need with busy consumers, and we're seeing that firsthand in our sales data. Not only are kits tremendously popular with some of our most loyal shoppers, but they also seem to be attracting new fans."
"The Frontera brand is a staple for any home that loves contemporary and bold Mexican recipes. By partnering with Peapod on these meal kits, we're helping consumers prepare a homemade meal with fresh ingredients that can be made in a matter of minutes, yet still delivers an authentic Mexican experience," says Dale Clemiss, senior vice president gourmet food group at Conagra Brands.
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