Applegate “meats” the future with new product innovation
Applegate, Bridgewater, N.J., introduced a lineup of new products and brand ventures designed to bring new meaning to the Applegate mission—Changing The Meat We Eat.
"The Great Organic Blend Burger is a win, win, win for conscious carnivores, people who crave meat, but also want to incorporate more plant-based foods into their diets. By blending meat with mushrooms, not only were we able to create a burger that is juicy and flavor-packed, but also more nutritious, with fewer calories and less fat than a regular beef burger," says John Ghingo, president. "It's a game-changing innovation, and it's one of many ways we're continuing to meet consumers' needs through unique and irresistible products."
The new offerings and product line extensions include:
- Applegate Organics The Great Organic Blend Burger. Two worlds collide with this combination of humanely-raised organic meat blended with sustainable, organic mushrooms. It comes in two varieties—Organic 100 Percent Grass-Fed Beef and Organic Turkey, both of which are made from three simple, organic, non-GMO ingredients, including turkey or 100% grass-fed beef, mushrooms and rosemary extract.
- Applegate Snackables. Applegate Naturals Pepperoni and Cheddar Snack Pack and Applegate Naturals Genoa Charcuterie Plate are grab-and-go snack packs with cleaner labels. The Pepperoni and Cheddar Snack Pack is available in both Turkey and Pork & Beef Pepperoni varieties and features Applegate Naturals Medium Cheddar cheese. The Genoa Charcuterie Plate features Applegate Naturals Genoa Salami, Applegate Naturals Pepper Jack or Medium Cheddar cheese combined with sweet and savory morsels. Both the snack packs and charcuterie plates include Applegate Naturals cheese made with milk from pasture-raised cows and non-GMO ingredients.
- Applegate Naturals No-Sugar Breakfast Sausage. This new product is made with simple and clean ingredients, no antibiotics or nitrates and nitrites and is available in Original Pork and Chicken & Herb varieties.