Rich Products, Buffalo, N.Y., introduced new Reese’s Ice Cream Cake, which features creamy chocolate ice cream, chunks of real Reese’s Peanut Butter Cups, a layer of Reese’s peanut butter and whipped icing with a Hershey’s chocolate drizzle on top.

"We can’t think of a better way to kick off ice cream season than with this new cake innovation for Reese’s lovers,” says Kimberly O’Brien, shopper marketing manager, in-store bakery and deli division. "The new Reese’s Ice Cream Cake combines everything we love—chocolate, peanut butter and ice cream for a dessert worth indulging in.”

This cake is available in the bakery or freezer section of select grocery stores, including Publix, ShopRite, Giant Martin’s, Giant Landover, Food Lion and more nationwide for a suggested retail price of $15.99.