Schuman Cheese, Fairfield, N.J., debuted Bella Rosa, a new line of on-the-go snacks that pair all-natural cheddar cheese, premium sea-salted roasted nuts and juicy dried cranberries. Snacks to Go come in 16-count display-ready cases for a suggested retail price of $1.33 per package.
“The ‘Good to Go’ statement is highlighted on the package to let people know Bella Rosa has the quality they want, and that we help them enjoy the occasion they’re shopping for,” says Jim Low, executive vice president of sales and marketing. “They’ll spend less time prepping, and more time in the moment and present for life.”
The Bella Rosa line also entails European Cheese Selection, which includes Irish Cheddar, Dutch Gouda, Danish Havarti and German Swiss.
And, the party trays, available in Cheddar, Swiss, Colby Jack and Pepper Jack and Aged Cheddar, Swiss, Havarti and Gouda, deliver a suggested retail price of $7.99-9.99 for a 16-ounce tray.
Single cheese varieties include Bella Rosa Shaved Parmesan, Bella Rosa Shredded Parmesan, Bella Rosa Shredded Asiago and Bella Rosa Grated Romano. Each of the 5-ounce cups carry a suggested retail price of $3.69.
All items in the new Bella Rosa line are sold in retail and club orders.