Refrigerated Frozen Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Refrigerated Frozen Foods logo
  • NEWS
  • PRODUCTS
  • COLD STORAGE
    • Cold Storage Trends
    • Farm to Frozen
    • Supply Chain & Logistics
  • PACKAGING
  • TOPICS
    • Food Safety
    • Product Development & Manufacturing
    • Sustainable Solutions for Cold Foods
  • MEDIA HUB
    • Play Our Word Game
    • Podcasts
    • Videos
    • Polls
    • Webinars
  • DIRECTORIES
    • Cold Storage Construction Guide
    • Warehouse Guide
    • Food Master
  • MORE
    • Cold Chain Perspectives
    • Case Studies
    • C-Suite Q&A
    • Top 150 Processors
    • Awards >
      • Best New Retail Products
      • Cold Storage Facility of the Year
      • Processor of the Year
    • Directory of Associations
    • R&FF Store
    • Calendar of Events
    • FA&M Conference & Expo
  • EMAG
    • eMagazine
    • Archive Issues
    • Contact
    • Advertise
  • SIGN UP!
New Retail Products

Jennifer Lopez, Alex Rodriguez launch line of wholesome meals

Tiller & Hatch frozen meals
October 28, 2019

Global superstar Jennifer Lopez and former Major League Baseball player Alex Rodriguez created Tiller & Hatch Supply Co., a Los Angeles-based brand of high-quality and wholesome meals.

Developed in partnership with Launched.LA, Los Angeles, initial line features eight restaurant-quality dishes created by Bruce Hecker, owner of Bruce’s Catering & Kitchen, Los Angeles. Plus, a portion of the proceeds from all sales benefit a variety of shelters and charities working to fight hunger.

“This is an option we wish had been available to our families growing up,” says Rodriguez. “We are committed, like Tiller & Hatch, to doing good. This partnership offers us the opportunity to provide affordable and nutritious meals to families across America while making significant charitable contributions to shelters and food-based charities across the country.”

Tiller & Hatch is said to be the first frozen meal brand designed for an electric pressure cooker, which dramatically reduces preparation and clean up. The meals, which include artisanal pastas and hearty stews and soups, are centered on simple, wholesome and nutritious recipes. Each Tiller & Hatch offering is made with premium quality ingredients, such as meat without added hormones or antibiotics, and contain no artificial flavors, colors or added MSG.

“We are thrilled to introduce the Tiller & Hatch brand to consumers and to the Launched.LA portfolio. We are redefining the frozen meal—eliminating time in the kitchen and maximizing time at the dinner table making family memories over delicious meals, all at a reasonable price,” says Sean Kane, co-founder of Launched.LA. “Partnering with Alex and Jennifer was a natural fit; they both understand the importance of family time, and are committed to making healthy and nutritious meals available to all families, which is the foundation of Tiller & Hatch.” 

Tiller & Hatch meals feed a family of four for less than $12, available in Walmart.

KEYWORDS: frozen dinners frozen meals

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Best New Retail Products of 2026 badge with grocery store refrigerators in the background.

    Top of the Freezer: R&FF’s Best New Retail Products

    From BFY proteins to globally inspired treats, these...
    Cold Foods Industry News
    By: Kelley Rodriguez
  • Pasco Exterior

    Reser’s Fine Foods: From Farmhouse Kitchen to ‘Good Times’ Everywhere

    A home-based potato salad company started 75 years ago...
    Product Development & Manufacturing
    By: Kelley Rodriguez
  • FromtheColdCorner-Anchor_1170x658.jpg

    EPR, Plastic Packaging for Cold Foods & More

    As consumer and regulatory pressure put plastic in the...
    Sustainable Solutions for Cold Foods
    By: Kelley Rodriguez
Manage My Account
  • eMagazine
  • What’s Hot in Cold Newsletter
  • Manage My Preferences
  • Online Registration
  • Customer Service

More Videos

Popular Stories

From the Cold Corner with Americold's Rob Chambers feature image

How Cold Chain Strategy Is Replacing Capacity

1170x658 of Cold Storage Podcast with Jennifer Jewers Bowlin and Craig Handy

ASRS, AI & Adaptability: What's Shaping the Future of Cold Storage

Close-up image of various frozen berries.

AFFI Pushes Supply Chain Transparency to Tackle Frozen Berry Risk

2026 Processor of the Year

 

Does your facility lead the industry? Nominate your cold storage facility today!

Events

June 17, 2025

Refrigerated & Frozen Foods’ State of the Cold Chain

On Demand Kelley Rodriguez, Editor in Chief of Refrigerated & Frozen Foods, will be joined in this 60-minute webinar by industry experts to help unpack the latest research.

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Water Activity in Foods: Fundamentals and Applications, 2nd Edition

Water Activity in Foods: Fundamentals and Applications, 2nd Edition

See More Products
New Retail Products

Explore the newest flavors, textures, and innovations in the frozen food aisle!


SEE WHAT'S NEW!
Play Refrigerated & Frozen Foods’ Cool Word of the Week! There's a new word every Wednesday.

Related Articles

  • Kraft Heinz O That's Good

    Kraft Heinz, Oprah Winfrey launch line of refrigerated soups, sides

    See More
  • Bellisio SO RIGHT

    Bellisio Foods introduces SO RIGHT line of single-serve frozen meals

    See More
  • AquaStar MicroSteam Meals LemonHerb Cod

    Chef-designed line of seafood meals

    See More

Related Products

See More Products
  • Handbook of Frozen Food Processing and Packaging, Second Edition

  • 1119700825.jpg

    Use of Hydrocolloids to Control Food Appearance, Flavor, Texture, and Nutrition

See More Products

Events

View AllSubmit An Event
  • June 17, 2025

    Refrigerated & Frozen Foods’ State of the Cold Chain

    On Demand Kelley Rodriguez, Editor in Chief of Refrigerated & Frozen Foods, will be joined in this 60-minute webinar by industry experts to help unpack the latest research.
View AllSubmit An Event

Related Directories

  • Lisa Line Life Science Technologies Pvt. Ltd.

  • Guntner of Mexico

×

Elevate your expertise in refrigerated and frozen foods with unparalleled insights and connections.

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Service
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBLITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing