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Cold Foods Industry News

Brookshire Grocery Co. Gives $20.4M to Employees During COVID-19, Including an Additional $1.9M in Gift Cards

Brookshire Grocery Employee Bonus Checks Gift Cards COVID-19
September 10, 2020

Brookshire Grocery Co. (BGC) has given more than $20.4 million to its over 15,000 employee-partners which includes a third round of gift cards delivered to all active employees since the pandemic hit its market area in March. Full-time employees are receiving a $200 BGC gift card and part-time employees are receiving a $100 BGC gift card totaling $1.9 million given to help with those recovering from Hurricane Laura and the pandemic.

“We are very proud of the way our team has pulled together to take care of our customers, communities, each other and our stores after Hurricane Laura swept through much of our market area last Thursday,” said Brad Brookshire, Chairman and CEO. “Our team’s commitment to keeping everyone safe during last week’s storms, and during the past six months of the pandemic, has been truly phenomenal. We are excited to give back to them and their families leading into the holiday weekend.”

The gift cards are in addition to the more than $20.4 million BGC has invested in its employee-partners through bonus checks, temporary wage increases for partners in retail and logistics, retail incentives, an extra employee discount, on-site meals, and a compensation plan for those who could be directlyaffected by COVID-19.

In other BGC news, the company is extending its discount programs through Oct. 6, 2020 for senior citizens and critical and emergency service providers in all four of its banners: Brookshire’s, Super 1 Foods, Spring Market and FRESH by Brookshire’s. BGC has offered both discount programs since March 18. BGC is extending the five percent (5%) daily discount for senior citizens to customers age 60 or older with valid ID. 

About Brookshire Grocery Co.

Based in Tyler, Texas, BGC is a regional family-owned grocery business that employs more than 15,000 individuals throughout Texas, Louisiana and Arkansas. The company operates more than 180 stores under the Brookshire’s, Super 1 Foods, FRESH by Brookshire’s and Spring Market banners, along with three distribution centers and corporate offices.

Click here for more COVID-19 coverage and how it is affecting the refrigerated and frozen foods industry. 

KEYWORDS: Brookshire Brookshire Grocery Company COVID-19 employee benefits essential workers frontline grocery chains

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