Tillamook believes there's no need to skimp on snacking satisfaction. Tillamook's approach to top-quality dairy products with unforgettable flavors transcends into the world of snacking through the growth of their thoughtfully crafted Tillamook Cheeseboards – craveable combinations of Tillamook cheese, fruit spreads and artisanal crackers – available in select markets across the country.
For their deli cup packaging sold in retail, both Treasure Cave and Frigo Cheese brands have removed the carton sleeves, moved to direct printing and added instructions on the cups to inform consumers on proper disposal. Both brands have national distribution of their deli cup SKU’s across the dairy and deli aisles. These changes result in a number of positive environmental impacts. For example, removal of the carton sleeves eliminates over 600,000 pounds of paper from the supply chain, reducing consumption of natural resources, pollution, GHG emissions and waste associated with their production, shipping and storage.
By incorporating TAP technology, Kraft Heinz is able to provide true 1:1 consumer connection from store to home and receive key CRM insights on their customers.
September 30, 2019
TPG Rewards, Aventura, Fla., launched what is said to be the largest on-pack intelligent packaging program for Kraft Heinz, Pittsburgh, Pa.
Elsie's new, more modern appearance can be seen across the company's marketing channels and will be on product packaging in dairy aisles throughout the southeastern United States this summer.
May 13, 2019
Borden, Dallas, Texas, announced a new look, still based around Elsie, Borden's spokescow.