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Home » consumer packaged goods

Articles Tagged with ''consumer packaged goods''

Retail Solutions unveils shopper marketing optimization solution for brands

RSi's shopper marketing optimization solution will help CPG shopper marketers understand and monitor shopper marketing budget and its effectiveness.
March 22, 2016
Global retail analytics leader Retail Solutions Inc. (RSi), Mountain View, Calif., introduced the new shopper marketing optimization (SMO), a solution that helps consumer packaged goods (CPG) shopper marketing teams plan, execute and measure events in an end-to-end workflow solution.
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Data shows rise in health-related claims on product packaging

To earn customer loyalty and sales, manufacturers and retailers need to provide accurate and expanded product information.
March 15, 2016
Consumer demand for healthy items and product transparency continues to shape the food and beverage marketplace, according to Gladson, a Lisle, Ill.-based provider of digital product content for the consumer goods industry.
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InContext Solutions VR lab

Virtual reality lab offers hands-on experience in wearable technology

February 26, 2016
InContext Solutions launched HIVE, a new virtual reality lab offering a hands-on experience of the latest in VR technology and high-end wearable gear.
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KPMG Capital takes on equity stake in Label Insight

February 11, 2016

KPMG Capital took on an equity stake in Label Insight, a provider of software-as-a-service (SaaS) data solutions for consumer packaged goods (CPG) brands, retailers and consumers.


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Study: CPG industry to experience growth in 2016

January 28, 2016
IRI’s latest Times & Trends report, “Taking Stock of CPG Past and Future: Gear Up Now for a Year of Growth,” analyzes the lessons learned in 2015 and provides insight into several key trends that will drive growth in 2016.
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Top 7 trends to help brands target new consumers in 2016

January 20, 2016
Interbrand, a New York-based brand consultancy, and Ready Set Rocket, a New York City-based digital marketing agency, announced seven technology trends that forward-looking brands can take advantage of in 2016.
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Sonoco iPS

Sonoco builds state-of-the-art R&D innovation center

January 18, 2016
Sonoco Products Co., Hartsville, S.C., opened iPS Studio, a state-of-the-art research, development and innovation center that connects consumer and market insights to the invention of new packaging solutions, all under one roof.
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5 ways the Internet of Things will revolutionize the CPG sector

Anil Kaul
November 24, 2015
In the near future, the IoT will revolutionize the methods consumer packaged goods (CPG) companies use to target, engage and interact with consumers during daily operations.
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Study shows the impact of product information on online retail sales

November 11, 2015
To better gauge the impact of product information on online retail sales, Chicago-based Shotfarm surveyed more than 1,500 consumers about their online shopping habits and the importance they place on content in making purchase decisions.
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915 Labs exceeds aggressive product development thanks to $3M funding

November 6, 2015
915 Labs, a Centennial, Colo., provider of microwave assisted thermal sterilization (MATS) technology for food processing and packaging, exceeded aggressive product development targets with proceeds from its recent $3 million initial round of funding.
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