Kraft Foods’ Oscar Mayer brand is breaking new ground with what is said to be the first-ever iOS device that allows early risers to wake up to the delightful smell of bacon without lifting a frying pan.
Kraft Foods’ Oscar Mayer brand is marrying consumer insights with compelling product innovations by making the full line of Oscar Mayer Selects gluten-free.
New to the Oscar Mayer brand of deli meat is a Jalapeño flavor, available in a 16-ounce package, as well as a new Bacon flavor, available in a 14-ounce package.
Kraft Foods Inc., Northfield, Ill., said former Oscar Mayer and Kraft Pizza exec Timothy P. Cofer will become president of Kraft Foods Europe effective in mid-August.
Talk about a fruitful new product development program. Kraft Foods is literally adding a fruit component to the company's popular Oscar Mayer Lunchables line.