Wells Enterprises, Inc., Le Mars, Iowa, is bringing the Banana Fudge Bomb Pop out of ice cream trucks and into convenience stores and retail freezer aisles nationwide.
In partnership with Oprah Winfrey, Weight Watchers International, Inc., Le Mars, Iowa, introduced three new ice cream varieties and more convenient snack-size portions.
Wells Enterprises Inc., Le Mars, Iowa, expanded its Blue Bunny brand to include new ice cream creations such as Mini Swirls cones and Bunny Tracks ice cream.
Wells Enterprises, Inc. and Bomb Pop Wells Enterprises, Inc., the Le Mars, Iowa, makers of the Bomb Pop red-white-and-blue frozen treat, teamed up with Impact Confections, a Littleton, Colo., producer of WARHEADS, to launch what is said to be the ultimate sour experience.
Having previously sold its refrigerated milk and yogurt businesses, Wells' Dairy, Le Mars, Iowa, told area media that the company legally changed its corporate name to Wells Enterprises Inc.
